In this day and age, the internet has become an influential tool for not only business professionals but for the average person trying to make a name for themselves in the world.
What is a reputation score and why is it so important? Your reputation score is a culmination of a vast amount of variables. In summation it is the collective thoughts others have about you when researching you on the internet. Such variables may include your Google results, Facebook photos, or posts you have shared. This may also include, comments you make on social media, and unfortunately, this includes any negative mentions of your name online as well. Adhering to negative posts and reacting in a proactive manner may make the difference between you obtaining your dream job or having a tough time gaining employment.
In order to productively monitor and manage your reputation score in 2019, you must implement various online reputation management strategies into your everyday life. This could be as simple as posting positive thoughts, favorably photos, and befriending notable professionals on social media.
However, if you are struggling to suppress or hide negative connotations tied to your name the measures need may be more advanced. These advanced measures may include hiring an online reputation management agency to promote you in a positive light via press release articles or website creations.
All these efforts are done so you can essentially “flood out” the negative mentions of your name on search engines such as Google, Bing, and Yahoo.
One of the biggest blows to your reputation score online can be found on mugshot publication websites. These data aggregate sites exploit public information such as your criminal records, open court cases, divorce suits, bankruptcies, and of course your dreaded mugshot.
What can you do personally to make sure your reputation is restored and stays that way?
In this article, we will walk you through various steps you can start to implement today as well as the importance of each to help you gain further insight into the importance your online reputation has on your everyday life.
If you have any questions or concerns or would like to learn more about how EraseMugshots operates in order to better assist an individual to regain control online, please fill out the form below and one of our specialists will reach out to you within 24 hours.
How to Find Out If Your Reputation Score is Positive
When searching to determine the value of your personal reputation score you can begin by heading over to search engines. We recommend starting with Google as this is the most popularly used database worldwide. Begin by looking through the initial four pages and recording all of the websites that mention your name directly. Insert these URLs (or website addresses) into a Google Sheet or Microsoft Excel Spreadsheet, this way you are not continuously clicking on anything negative tied to your name.
Research shows that repeatedly clicking on links within Google sends alerts to Google’s search algorithm and may potentially rank it higher over time.
Separate this spreadsheet into two distinct columns, one for positive content and one for negative content. This way you can start to share and capitalize on the positive features of your name through social media in efforts to suppress or push down any negative mentions such as your arrest records or mugshot photo.
Tips on Improving Your Reputation Score
While working to restore your reputation to its former glory, even if you are starting from scratch it is imperative that you publish new content consistently.
This can be easily accomplished by utilizing one of the many popular social media networking applications such as Facebook, Linkedin, Twitter as well as dozens more. What this does is over time your new content will begin to show up in the search results. The most effective results we have seen come from uploading and sharing photos, we recommend posting several photos on a weekly basis that are not found anywhere online.
These will slowly begin to appear on the ‘Images’ tab when someone searches your first and last name into the search query.
If you are a business and are seeking to improve the reputation score of your company you can take the following measures in an attempt to better your overall reputation score as seen by others.
- Work to generate more positive reviews.
- Include surveys on your receipts to customers and incentivize them by offering a discount off their next purchase if they leave you a positive review on Google, Yelp, or another trusted review platform.
- Take part in community events or charitable organizations.
- The power of word-of-mouth is still alive. Although this is not as effective as most marketing efforts in today’s business world anything will help.
- Publish informative blog articles on your website
- Talk about current events, recipes, and how your customers can most benefit from visiting your business.
At the end of the day, posting information online is an art. Creating high-quality engaging content that individuals actually want to consume will make your business stand out when compared to your competitors or other individuals.
NetReputation.com says this in a way that hits home with mostly everyone, “Do not post something online you would not want your mother to read”. In other words remain impartial, positive, and uplifting. Refrain from discussing topics such as politics or religion unless it directly correlates with the product or service you offer.
How Can EraseMugshots Improve Your Reputation Score?
After decades of working in the online reputation management industry and removing countless pieces of content from the internet, we know exactly what it takes to repair an individual’s reputation. It is never too late to begin working towards a better tomorrow for yourself.
Please watch this short video explainer below in order to get a better understanding of how EraseMugshots.com operates. Once again, if you have any further questions please complete the contact form below the video and we will do everything in our power to assist you. Thank you for taking the time out of your day to read this blog post, enjoy the rest of your day.